Monday, April 26, 2010

Parting Is Truly a Sweet Sorrow

A little more than a year ago, I parted with a job I thought would last a long time, one more victim of a wave of recession-induced layoffs in this country.

The following year’s journey turned out to be active and productive for me, despite occasional moments of fear. Three months later I started this blog and launched full steam into social media. I managed to keep my financial head above water later in the summer by doing freelance writing, editing and marketing. It didn’t replace having a job with benefits, but it was a good bridge. I became so busy, though, that I had to cut my blog activity from five posts a week to two.

Now that I am back in the world of the mostly employed, my focus has shifted to the matters at hand in my job each day. And, with a 3-hour round-trip commute each day, the time available to contribute my thoughts and expertise, as well as marketing efforts, to this blog has dwindled down to almost none. So, now I must part from this wonderful excursion in the world of blogging for my fellow post-layoff travelers.

Thank you to everyone who has contributed ideas, comments, kudos or complaints since I started One Tomato at a Time in June 2009. You have been great.

Please look for me on LinkedIn if you would like to continue the conversation. One Tomato at a Time will not disappear, but rather go into a dormant stage, since the information remains relevant and is completely searchable. I invite you to share the link and individual posts you found most useful with friends and colleagues who are struggling through the process of picking up the pieces after a layoff.

My best wishes to all.

Saturday, April 17, 2010

Springing Forward and Finding a Job

It’s spring again, almost time to plant this year’s tomatoes and herbs. I might even pot up a pepper plant this time. Last year I planted tomatoes on my deck as self-therapy after being laid off without warning in the throes of a recession. This year it’s a celebration of renewal, as I see hope for the future of the job market, at least in the Washington, DC, area.

In the past few weeks, I have learned of several people who recently found jobs, not all in their original line of work, but nonetheless, jobs with salaries. These people, like me, had been out of work for months, if not more than a year.

Since starting this blog in June 2009, I have posted more than 110 entries. After writing about my tomatoes, the birds and chipmunk in my yard, and anything positive that came to my mind, I turned my lens on how to deal with life after a layoff. As I was working out the process for myself, I wanted to share what I’d learned from experts and my own experience as a hiring manager.

My goal was to get back on my feet and into a new job in the quickest, most efficient and painless way possible, and to help others along the way. Before letting panic set in—which, in light of gloomy media reports on the jobs market and a shaky time for my own profession of marketing, was a real threat—I decided it was better to be proactive and to stay active. I’m glad I did.

Along the way, I have found ways to keep my head above water. First, there were consulting and freelance jobs, then a small on-site contract job, and now a larger contract that could take me into the long run. It took me a year and a month to get where I am today, but persistence and a positive outlook helped me maintain momentum.

If I have one piece of advice for anyone who has been out of a job for a long time, it is: Never give up.

Sunday, April 4, 2010

Interview Panic When You’re Rusty

Has it been a long time since your last job interview? Months? Years? How will you handle it if now an employer asks you to come in for an interview tomorrow?

After a long gap, despite all you’ve heard and read about interviewing, a sense of panic can set in when there is little preparation time. Maybe you thought you’d never reach this crossroad again. You’re gulping, breathing a little harder or worried you won’t sleep tonight.

It’s time to quickly oil up the rusty pipes and get ready. There are some techniques to stave off panic while preparing to put on your best self and win the job.

Start by mapping out your day, and then sticking to your plan. Your day could look like this:

9:00-10:00 a.m.—Review the company’s website thoroughly and read the job description again, taking note of key words. Check online for the latest industry issues that may be affecting the company’s business.

10:00-Noon—Review and practice telling your best success stories and answering potential tough questions. (Didn’t write any success stories yet? Now’s the time to make some bulleted notes you can use as talking points.)

Noon-1:00 p.m.—Take a full lunch break away from your computer. Eat healthful foods that give you energy and a sense of well being.

1:00-3:00 p.m.—Print resumes and compile your portfolio or other visual materials. Write down the address where you’re going and the phone number. Organize what you will bring with you, review it once and then set it aside in a staging area for your departure.

3:00-4:00 p.m.—Time for some exercise or a fresh air walk. Don’t skip this in your day. It’s important for your whole being, especially your brain.

4:00-5:00 p.m.—Pick out your interview clothes. Press or shine anything that needs it. Assemble your complete outfit in a convenient spot so you have no clothing decisions to make before you leave for the interview.

5:00 p.m.—Call it a day. Relax over a good meal and light evening activities, such as reading.

Get to bed early. A full night’s sleep of 7-8 hours can make an important difference in your energy level.

If you methodically plot out your time this way, adjusting for what works best in your personal situation, you will have covered all the bases and be as ready as you can be to win over the recruiter or hiring manager…and get that job.

Tuesday, March 30, 2010

Do Your Homework Before Accepting a Job Offer

It may seem counterintuitive in today’s tight job market to think of turning down a job offer, but what if you took a job and then found out you’d entered a lion’s den or a totally dysfunctional organization? It’s happened to many of us—everything seemed good on the surface, but inside it was another story.

You can increase your odds for job satisfaction, longevity and general happiness at work by doing some advance work—if not before applying, at least before accepting an offer.

Before you get to an interview, research the company or organization by searching on LinkedIn or Facebook for recently departed employees you can contact for an inside perspective. Use your network. Also, look for news items, S&P data, stock values and annual reports to see if the company is on good financial and ethical ground.

When you arrive for an interview, get to know the receptionist (if there is one) a bit. Notice how you are greeted. Use this opportunity, only possible when inside the building, to gather intelligence on various aspects of the company. Notice, for instance, how people relate to each other. Ask how long people you meet have worked there and what they like about being there. Observe body language and listen for oral clues to staff morale.

Try to ascertain how the company operates. Do departments operate in silos or are there functional, cross-departmental teams? How are employees evaluated—once a year or regularly, one way or 360, formally or informally?

Assemble your findings to create your own employer profile—not the one they publicize. Rate what you found against your own priorities. Then you can make at least a relatively informed decision that could make the difference between taking a job that will last or one that will disappear in a short time—or one that will be fulfilling compared to one that will make you miserable.

Tuesday, March 23, 2010

What Should You Bring to a Job Interview?

When you arrive for an interview, you want to be prepared for all possibilities, especially probing questions. After all, the goal is to get the job you want. You should also bring a few items that will help you shine and leave a positive and indelible mark in the interviewer’s memory. This is your chance to beat out the competition—in person. What should you bring?

What you bring depends on your past or intended line of work and what’s relevant to the position being filled, and it also depends on who is interviewing you. Recruiters, unless they are specialized, probably won’t want to see a portfolio, but hiring managers will. Charts and graphs showing financial success could work in your favor in either situation. If writing samples are required, in most cases, you should plan to send them electronically.

If you bring a portfolio of work samples, such as design or project work, it is important to keep it simple. You don’t want to be encumbered by a pile of materials or shuffling papers around during the interview. The focus should be on you, not your stuff. You also don’t want to overwhelm the interviewer and take up too much time.

Here’s a brief list of the main items that you might need:
  • Portfolio or other recent, relevant documents—enough to use as talking points or visual demonstrations of your capabilities 
  • Copies of your resume printed on quality paper—enough for each person you will meet (check ahead to be sure)
  • Pen and notepad or notebook—for taking notes for yourself and to show your interest (just don’t overdo it)
  • Calendar, if you carry one (but keep your Blackberry or cell phone on mute and out of view)
  • MOST IMPORTANT: A well rested and prepared YOU
 For more, see these earlier posts on portfolios:

Thursday, March 18, 2010

There’s No Magic Bullet for the Job Hunt

Don’t you wish you could close your eyes, spin around, open them again and learn that you’ve been hired for your dream job? We all do, but it definitely doesn’t work that way. There is no magic bullet, no one answer to the “How do I get a job?” question. Unless you are very, very lucky and land a job quickly, or you give up hope and drop out (in which case you should seek counseling help right away), if you want to get a job you just have to keep going. Dropping out will get you nowhere.

Finding a new job after a layoff in a down economy takes hard work, ingenuity and persistence. You are competing with a vast sea of other laid-off professionals for a compressed bank of job openings. Seems depressing, doesn’t it? It could be, but with the right approach you can overcome the odds.

It is important to maintain a high level of energy and attention in order to achieve your goal in the shortest time possible. Eat healthy foods and exercise, take fresh air breaks, call a job search buddy, listen to music that inspires you and stay as positive as you can. Stay as organized as you can by establishing files and maintaining a calendar and expense records. Your attitude will pervade every meeting, letter, hand shake and phone call—so maintaining a realistically optimistic outlook should be part of your job search strategy.

Set aside up to six core hours a day for your job hunting activities. Overdo it and you could burn out. The secret lies not in the number of resumes you send out each day but rather in developing and following a strategy that fits today’s job market. That means using your connections, targeting companies, doing research, ferreting out the hidden jobs that never get listed, and staying current.

The job hunt process doesn’t have to cost you much. Email and electronic applications have reduced the expenses formerly associated with sending resumes. You can find low cost ways to network with local business leaders and peers in your field and conduct informational interviews. You can also network online and by phone. Friends and family may be able to help through people they know.

You could decide to go back to school and learn a new set of skills either to enhance your career chances in your previous line of work or to give you a shot at a new field where jobs are predicted to be more plentiful.

No, there’s no magic bullet, but to use a sports metaphor, you can’t win the game if you’re not in it.

Tuesday, March 16, 2010

It’s Tax Time—What Can You Deduct as a Laid-Off Jobseeker?

The last thing we all want to deal with is taxes unless we expect a refund. Chances are that as a laid off worker, you will be eligible for a refund this year, if you played your cards right.

Hopefully, you’ve kept records and receipts since your layoff, because if you have been looking for a job in the same profession, many of your job search costs are deductible on your federal tax return. Also, if you’ve been collecting unemployment, hopefully you’ve had taxes deducted.

The IRS allows a few job search-related itemized deductions, including:
  • Employment agency or headhunter fees (if you pay them yourself and they are not later reimbursed).
  • Resume preparation, printing and postage (and faxing).
  • Long distance or cell phone charges related to your job search.
  • Career coaching fees, and travel or phone costs related to their services.
  • Local travel expenses. Mileage by car is reimbursed at 55 cents per mile, but you need to keep a log of your car travel, including local trips for job search purposes, including parking. If you travel by public transportation, be sure to keep track of your fares as well.
  • Unreimbursed out of town travel expenses for interviews, including meals, transportation (air, train, taxi, bus), lodging, parking and tolls.

If you didn’t do it in 2009, I recommend keeping an inexpensive travel log with you all the time this year and setting up a spreadsheet to record your travel and other expenses. That way when tax time comes around again, you’ll be ready.
 
This CNNMoney article is from last year, but it has many excellent tips for unemployed taxpayers that remain relevant.

Friday, March 12, 2010

Encore! Encore! Take a Bow for Your Encore Career

Many people who lost their jobs in the current economic doldrums have decided to go back to school and learn new skills. Others have decided to shift their careers in new directions. These people will take the stage again in new roles, often in public service or with nonprofit organizations, and I applaud them. They obviously have faith in themselves and the determination to keep moving forward, two key ingredients for career success.

Earlier this month I participated as a judge in a marketing and publications awards competition among continuing education programs at private and public colleges and universities in the U.S. and Canada, conducted by the University Continuing Education Association. Marketing professionals, graphic designers and writers formed two teams to evaluate hundreds of entries in seven hours. It was exhilarating to see some of the great programs created to give people a second go at a career. And, the experience showed me today's vast array of opportunities that are available to explore and master new fields by going back to school.

This week I talked with an enterprising woman who has been “in transition” since last April when she was laid off. She has used the last year to retool her skills by taking multiple courses in certificate programs and is completing a Masters degree in order to reshape her career and re-enter the job market.

You might think that with no income other than unemployment benefits, going back to school would be impossible for you, but there are options to check out. For instance, there are foundations and other organizations that provide scholarships and grants for adult students pursuing a degree as well as specifically for women, veterans and minority groups. Colleges and universities sometimes facilitate such funding. Before you rule it out, it’s worth your while to do a little online research, talk to your local community college or university counselors, and peruse your options.

The jobs that are available today are not the same jobs vacated by layoffs last year. Requirements have changed because of business needs and technological advances. How you use your “out-of-work” time could determine whether you will be able to get a job and how soon … and how much you will make. How will you re-enter the stage?

Tuesday, March 9, 2010

“Uh, Hi. Um, I’m here for an interview”—Are You Communicating Well?

How well do you communicate in an interview? Do you hem and haw, add a few “ums” and leave “pregnant” pauses that leave you wondering afterward how you did? For people who are not public speakers or used to talking about themselves, an interview can be full of trepidation before, during and after they speak their first word.

There are various techniques for preparing for an interview that will help you overcome the heebie jeebies. First, you need to know yourself. Make notes and write up some of your recent best successes that show why you should be hired, ones that could easily translate into business success for your potential new employer. Be sure to include relevant, meaningful key words that suit your line of work. Keep in mind who’s going to be listening.

Then rehearse talking about these successes, either by yourself, with a friend, on video or in front of a mirror. There are plenty of lists of interview questions on the web that you can practice answering, including that proverbial one, "Tell me about yourself and why I should hire you."

You don’t want your answers to be over-rehearsed so they sound canned or inauthentic. You just want to be comfortable enough with talking about yourself, what you’ve done and what you offer an employer that you speak in smooth, clear and logical sentences. Think of it as telling your story in a conversational way.

Take notes, or have someone do it for you, of how many times you say “um” or “er” or the like, and of your eye contact. Try pausing briefly to breathe instead of inserting one of these non-words. If you are using a mirror, notice the expression on your face. Is it earnest, friendly, thoughtful, worried or intense? Try to adjust your facial expression to keep any anxiety from showing.

Then try it all over again, modifying what you did wrong before. And do it again, and again. In fact, you should practice until you can tell your story like it’s one you’ve been telling all your life and so it comes across as if you are telling it for the first time.

Here’s an interesting self-assessment tool from Mind Tools to evaluate your communication skills.

Text and word art: Copyright 2010, Cynthia C. Rosso

Thursday, March 4, 2010

The Dreaded KSAs—Your Tickets to a Federal Job

According to Karol Taylor, a guru on getting a government job who has many years in government HR behind her, KSAs are going to be changed. Speaking to a Washington, DC job hunters support organization in February, she said it’s in the works to replace KSAs with another assessment tool, but she said they will really just reappear in a new form with a new name. In the meantime, in order to land a federal job, you have to master the dreaded KSAs.

What the heck are KSAs?

K=Knowledge • S=Skills • A=Abilities

In up to 4,000-character answers to a series of questions specific to a job opening, you are asked to describe your successes to demonstrate these three attributes. Your answers are read by real people, who then score your response. If your KSA score combined with your application score is higher than 90, you are more likely to be asked to meet for an interview.

There are many keys to being one of those who rises to the top of the heap. Here are some resources to help you get started:

Washington Post online article by Derrick Dortch, career counselor: Common Mistakes in Applying for Federal Jobs

AARP Webinar: The Ins and Outs of Applying for a Federal Job

Tips on writing a KSA from Making the Difference

Downloadable PDF guide to writing KSAs from Our Public Service

Ten tips for applications from USA Jobs

• See a full report in a February post on Karol Taylor's presentation, including her many helpful tips on applying for a federal job.

Tuesday, March 2, 2010

Finding Your Passion Again After a Job Loss

The other day I danced. It was around my livingroom, but I danced. I once dreamed of being a professional dancer on Broadway, but my reality and path in life led me into other creative directions for a career. I love dancing. It does something great for my soul. Whether it’s Ravel’s sultry Bolero, a lilting song by Judy Collins, Elton John’s rocking The One album or Pink Martini’s many styles, music makes me want to get up and move.

What makes you move, gives you a boost, charges your engines and makes you happy? Is there something you always wanted to do that you didn’t pursue? Is this your time, while you are between jobs, to try doing what makes your heart sing?

I met someone recently who is in his 50s and thinking of returning to dance, which he once pursued with passion. Now out of work and thinking of new options, he yearns to dance like he did when he was younger. I say, if the body is willing, why not?

Dance is only an example, and it may not be your passion, but don’t you have something you were pretty good at, something you always wanted to do besides what you ended up doing for a career? To get started, you could take a course or two, find a mentor, or do some informational interviews. Try whatever it is out for size. See if you can shift your career that’s been stalled by a layoff or other job loss in a new direction that makes you happier and pays the bills.

For me, writing filled the creative gap left after I stopped performing as a dancer. I’ve always loved to write anyway. Words have been the cornerstone of most of my career, and writing is a transferrable skill should I shift away from marketing and communications. The most important aspect of writing, however, is the passion I feel for it. If you can find that passion again, it can set your whole life on a path to greater happiness.

Thursday, February 25, 2010

Capturing a Federal Job—Tips from an Expert

On Monday, Karol Taylor, a career adviser with more than 28 years of federal service, told a standing-room-only crowd at 40Plus of Greater Washington that the federal government is likely to lose more than 60% of its aging workforce by 2019. The government is poised to hire about 273,000 mission-critical workers by 2013.

How do you apply for one of those jobs? Taylor offered many practical tips, including:
  • Check out the Partnership for Public Service 2009 Report. It shows the projected number of employees to be hired and by which agencies.
  • Federal jobs must be posted for at least three days but not necessarily on USA Jobs. So, be sure to check all the agencies that interest you, not just USA Jobs.
  • It takes on average 12 to 15 hours to complete a federal job application.
  • Follow directions exactly, or you are wasting your time.
  • Before you apply to a job, read these tips offered by USA Jobs.
  • Even with the federal government, networking is important. However, you need to get your resume on the desk of the hiring managers and have informational interviews before a job is even posted.
  • Be sure to put the same key words in your resume that are used to describe the job and qualification requirements. You need to include them only once. Taylor emphasized that if you do not meet 80% of the qualifications, you should not apply.
  • Your goal is to earn at least 95 rating points for your application package. Everything in your resume and application can potentially earn you points.
  • Maybe it’s been a while since you were in college, maybe not, but in your application you should list your relevant upper level undergraduate and graduate courses because they earn you points. Also list all the webinars, online courses, seminars, workshops, and other training that relate in some way to the job for which you are applying. Internships and volunteer activities and skills are also relevant to include.
  • As with any resume or application, numbers count, so quantify everything you can, using real or approximate data, percentages, frequency rates (daily, weekly, etc.), people (supervised, etc.).
  • The two-page standard for resumes doesn’t apply to government applications. They can be 3-5 pages and should cover as much relevant detail as you can supply.
  • Remember that what you write will be read initially by human resources personnel, not subject matter experts.
  • After applying, wait three weeks before making contact by phone or email with the hiring official to check on your status and how well you scored. Wait another three weeks before calling or writing again.
  • The hiring process takes 6 months on average, so don’t hold your breath. Keep looking, networking and applying.

Tuesday, February 23, 2010

Your Resume Is Never So Good It Can’t Be Improved

Recently, after he sent me his, I sent my resume to a friend who had just been laid off. I gave him some unsolicited feedback on his resume, caught a couple of errors and suggested some formatting changes. He did the same for me. He noticed that my right justified dates were not all the same. He saw a missing word and made other suggestions. Fair game—and very helpful.

My resume has been reviewed many times by HR professionals, recruiters as well as peers. Each time I have emerged with a better document. But, obviously, after the repeated times I had changed, improved, updated and customized my resume over a year’s time, I subjected it to the possibility of new errors or missed details.

And, that’s why I value feedback at any time from anyone.

SPECIAL ANNOUNCEMENT: Tell Congress to Extend COBRA and Unemployment Benefits

A CNN blog reports that “around 1.2 million Americans will run out of benefits after February 28.” A participant in yesterday morning’s 40 Plus of Greater Washington meeting announced that his Hill contacts said Congress has not been hearing a large outcry from the unemployed. Call your congressional representatives and senators today to tell them you want them to support extensions for COBRA and unemployment benefits.

Thursday, February 18, 2010

10 R’s to Keep Your Job Search Alive When Winter Interferes

You were going gangbusters at searching for a new job to replace the one you lost through a layoff or other job loss. Then winter hit with full force.

It’s frustrating waiting for roads to clear and the job market to get back into full swing after blizzards and other natural interferences. What can you do in the meantime? Here are a few suggestions:
  1. Review your strategy and make adjustments. Are there avenues you haven’t explored yet?
  2. Research companies online to find those that might be a good fit and build a plan for getting inside for informational interviews.
  3. Read books, blogs and articles by recruiters and other HR experts on conducting an effective job search.
  4. Revise or update your resume and online profile.
  5. Reconnect with your networking circle, checking in to see how they are doing, share interesting articles and make future plans.
  6. Reorganize your files and workspace.
  7. Ready your wardrobe in case you are called for an interview.
  8. Recharge your energy with some exercise and healthy eating.
  9. Reminisce a bit about your past accomplishments and write up some success stories you can discuss in cover letters and at interviews.
  10. Rehearse your 30-second elevator speech—or write the one you don’t have and practice it.
© 2010 Cynthia C. Rosso

Tuesday, February 16, 2010

Climbing Out of Winter’s Job Search Black Hole

Has your job search come to a screeching halt? If suddenly you find yourself in a winter black hole—a void with no new and interesting job listings, no responses to applications, no help from your connections, and a sinking feeling inside—it’s time to step back and assess what’s going on.

Sometimes nature takes control of our destiny. If you live on the east coast, say anywhere from Raleigh to New York, then you know how this winter’s cold, snowy onslaught has affected businesses and the government. The federal government in Washington, DC shut down for nearly a week because of two storms that dropped 3 feet of snow. Networking events were canceled. No one could get anywhere because of ice-bound, clogged streets and a public transit system that couldn’t operate for days. Just about everything got put on hold. Most other parts of the country have been hit by winter’s wrath too. Hey, that’s life…and it doesn’t last forever.

Take heart. Soon winter will stop its assault on your job search progress. Employers and recruiters will be back in full action, posting jobs, interviewing, networking and hiring.

Photo and text © 2010 Cynthia C. Rosso

Thursday, February 11, 2010

Posting Your Resume on a Major Job Board—A Shot in the Dark?

Job boards like Monster and its competitors have their detractors. Complaints include:
  • They’re too big and not targeted.
  • A large part of the jobs are lower-level positions.
  • Many jobs they include are already filled.
  • Employers will post jobs and then hire from within.
  • When you make your resume searchable, you lay yourself open to approaches from scams.
Despite the negative possibilities, you increase your odds by adding another layer to your search when you use a job board.

Here’s a recent real case in point:

After keeping her resume private on one major job board, one professional decided that she had nothing to lose a year after a layoff by opening access to all employers and recruiters and making it searchable.
Predictably, within days she started receiving emails from insurance companies and other “recruiters” offering her a great future if she only contacted them, took a course, or something else suspect. Because these were anonymous emails and obviously not targeted to her personally, she trashed them immediately. For a couple of companies, though, she took the time to check them out on the web—and found several results that associated the word “scam” with them. At that point, she could have changed her settings to block public access to her resume, but she persisted.

One afternoon a week later she received a phone call from a legitimate employer’s recruiter, who had found her through a resume search. The call led to an in-person interview with the recruiter and a planned second interview with the executive team.

The following week she received an email about a temp-to-perm job that called for the skills she offered, asking her to call if interested. The sender signed the email, but forgot to mention that a job board resume search was the source. Our subject called and learned that the job was a real lead offering good pay. The short phone call concluded with plans for follow-up by the recruiting firm and a pitch to the employer.

So, you decide.

Tuesday, February 9, 2010

Major Online Job Boards—Are They Worth It or Not?

While online job boards, such as Monster or CareerBuilder, should not be your first line of attack in finding a new job, or even your second, they can be one piece of your overall strategy. Major ways to use them include:
  • Searching for jobs and applying to them on your own
  • Searching for jobs and applying via their own “Apply Now” feature
  • Posting your resume so it is searchable by recruiters and employers, or keeping it private to use only for applications
  • Setting up job agents so you receive likely matches by email
  • Reading advice articles and using other resource tools they offer, such as salary benchmarks
  • Letting them broadcast your resume to recruiters
Whether you apply for jobs through the job board’s mechanism or not is your choice, but I recommend researching each company and seeing who may be in your network from the company before submitting an application. Leverage your connections to learn more about the job or the organization. Then write a targeted cover letter to accompany your resume.

Keeping your resume private makes sense if you still have a job. To protect your personal privacy, be sure your posted resume does not include your home address, email or phone number. You can set your account to make all or none of your contact information available to employers and recruiters.

If you are out of work, however, you can increase your chances of being found by making your resume public. It’s a passive strategy, but it occasionally works. Keep in mind that your online resume should have all the relevant key words for your skills and job goals so that recruiter searches will land on your name.

Job agents are great, especially if you have chosen your key words well and set up a database friendly profile. They save you heaps of search time.

I have advocated against using resume broadcasting services, because they are too random, totally untargeted and generally unproductive. Many recruiters and hiring managers absolutely hate and ignore them. Such “robo-resumes” also eliminate the direct, personalized approach you should normally use, including your cover letter.

Large online job boards are a mixed bag. Used right they can be an asset, but they should rank low on your priority list of possible strategies. See last Thursday’s post on how job hunting expert Richard Nelson Bolles ranked them against other approaches.

Thursday, February 4, 2010

Playing Your Job Hunt Cards Wisely—The Most and Least Successful Strategies

In a September 2009 interview published in “Bottom Line Personal,” Richard Nelson Bolles, author of the seminal job hunter’s guide What Color Is Your Parachute? ranked today’s most and least successful job hunting strategies. His latest assessments are worth noting:

The Least Successful Strategies:

Mailing out unsolicited resumes/submitting or posting resumes online. Odds: 7%
(My note: Not your best use of time, and certainly not a good first line strategy.)

Responding to ads in professional or trade journals. Odds: 7% (Many require relocation.)
(My note: By the time you see the ads, they could be outdated.)

Responding to ads on Internet jobs sites. Odds: 10%

Responding to ads in the local newspapers. Odds: 5% - 24% (Most jobs listed are lower wage positions.)
(My note: If your local paper is like mine, there are so few ads, it’s not worth even looking at them. Even a recent “Mega Jobs” section in a major city paper was only six pages.)

Working with a private employment agency. Odds: 5% - 28% (Your odds increase if you are looking for an administrative position)

The Most Successful Strategies:

Networking for job leads. Odds: 33%
(My note: See earlier One Tomato at a Time posts on networking.)

Knocking on doors unannounced at employers of interest. Odds: 47%
(My note: This is a strategy that might surprise you!)

Calling companies of interest that are listed in the local Yellow Pages. Odds: 69%
(My note: Even more surprising!)

Partnering with other job hunters. Odds: 70%
(My note: Great idea, and it goes hand in hand with networking.)

Taking inventory of yourself then targeting the employers where you ought to be working. Odds: 86%
(My note: Yes. Yes. Yes. See an earlier post on this topic.)

There is no one strategy alone that will get you a job. You need to explore all the appropriate channels for your career path. I believe that networking, including partnering with other job hunters, is an important key to success, along with making sure your campaign is well targeted.

Resources:

Check out Bolles’ latest book The Job Hunter’s Survival Guide: How to Find Hope and Rewarding Work, Even When “There Are No Jobs. (His website: http://www.jobhuntersbible.com/)

General link to Bottom Line, a subscription based service.

Tuesday, February 2, 2010

Demons, Roadblocks and Pitfalls on the Way to a New Job—Part Two

Last week I covered lethargy, fear, disorganization and email—common trip-ups to people unwillingly ensconced in searching for a new job after losing one to a layoff. But there are many more factors that could sabotage your chances of success, such as how you use your time. For instance:

Household chores—"I’ll just clean the garage before I get started today." "This load of laundry won’t take long."

Avoid letting your time be eaten away by chores just because “you have the time.” You don’t really. Set aside a window of time early in the morning or evening for some household work, but maintain a daily “work schedule” for your job hunting. Besides, you should be getting out and networking, not just staying at home.

Your dog or other pet—“Wag, wag, play with me.” You take out the leash and go for an extra walk, just because you can.

Your pet can be a great source of solace for your spirits, but you need to keep your play time to a minimum during your most productive daytime hours. Toss a ball once in a while, but try to avoid being sucked in by cuteness. Take that extra walk during your lunch break, or stick to the same schedule you would if you were still going off to a job each day.

TV watching—Now I can watch my soaps! Oprah’s on at 4! All day sports...wow!

If you have a favorite show you never got to watch because of your job, either record and watch it later or take your lunch break during the time of the show. And, turn the TV off once it’s over.

Lunch out—Your friend calls and says, “Hey, let’s get together for lunch at __!” The old gang invites you to meet for coffee and chat at a café.

Now that you are not working at a "job," many people will mistakenly think you have all the time in the world for social events during the day. Gauge these carefully in your job hunting strategy. An occasional totally social gathering is fine, if you can afford it. The most productive way to spend your going out dollars, though, is on lunch or coffee with someone who can help further your job search efforts.

Watch for Part Three of this series on demons, roadblocks and pitfalls next week. If you have suggestions for additions to the list (and solutions), please let me know at OneTomatoataTime@gmail.com.

Thursday, January 28, 2010

Demons, Roadblocks and Pitfalls on the Way to a New Job—Part One

You have probably already encountered one. Almost everyone who has been “put out on the street” by a layoff or job loss faces some demons, roadblocks and pitfalls that get in the way of an effective job search. Some can be overcome simply by focusing on them and making changes yourself. Others will take special effort or reaching out for professional help. Each requires a different strategy, but if you can block the following from railroading your job search, it will be smoother, and quite likely, faster:

Lethargy & Laziness—Not enough sleep. “Tomorrow is good enough.” “I’ll take this week off.” “Job hunting is so much work!”

The solution lies within you. You have to decide to get enough rest and to become focused and stay on task.

Fear & Panic—“No one will hire me now.” “I don’t know what to do.” “What if I can’t find a job and ____ (you fill in the blank) and a year goes by? Then what?”

If this is holding you back, get professional help. Talk to a career coach, your college career counselor, your best friend or spouse, your pastor, a psychiatrist…anyone who can help you get a grip and focus back on the task at hand.

Getting Overwhelmed by your own Disorganization—Can’t find anything. “Which resume was the last one I revised?”

Start now, early in the game, and you will be glad you did. Already deep into piles of unidentified papers and files? Dig in now and sort them out. Rename your computer files and put them into folders. Establish a naming convention for your documents and stick to it.

Falling in the Email Trap—Too much time spent checking, reading and responding. “Where did the day go?”

If your time is being eaten up by email, pick a couple of times a day and a certain length of time you’ll spend on emails. Delete or get off lists that fill your inbox with emails you never read.

Pressure (perceived or real)—“I am the sole support for my family.” “Everyone will think I’m a loser.”

Focus on the pressure you put on yourself, not what others think of you. If you are in danger of running out of funds and your unemployment has run out, take an interim job—anything you can get—whether in or out of your normal line of work. Set aside time daily for job hunting and enlist the help of friends, family and former colleagues. There’s nothing about being laid off that reflects on you. It’s not about you. So, redirect your energy to finding a new future.

Tuesday, January 26, 2010

Listening to Recruiters—Your LinkedIn Profile Is Important

After hearing a recruiter give advice in a recent job hunter’s support session, I realized that the LinkedIn profile I had thought was so great could really use some revision if recruiters were going to find me. So, I have made a few already.
 
She had some other helpful insights as well. For instance, she told the group that recruiters at her firm, which specializes in filling creative, marketing and web-based positions, check LinkedIn more often than massive job boards such as Monster or CareerBuilder to identify and screen candidates. LinkedIn members, she noted, represent an overall higher caliber of professionals.

Here are some of her other tips for jobseekers who want to be noticed:
  • Add language to your title that tells people you are available, such as “Open to New Opportunities.”
  • Add your email address to your title or name, if you want people to contact you directly. This also implies you are an open networker, which you may or may not choose to be. If you do, it will lead to a larger network.
  • Make sure your profile summary tells visitors:
    • Who you are
    • What you do
    • Why you are on LinkedIn
    • How to contact you
  • Under Specialties, list as many key words as space allows so you will come up in more searches.
  • For descriptions in the Experience section, cut and paste from your resume, so they match. If you later change your resume, also change your LI profile.
  • In your Contact settings, include an email address, but make it a professional address via a current email provider, such as Gmail or Yahoo, rather than AOL or Earthlink. Because these latter providers are not mainstream anymore, they imply you are out of tune with today’s wired world.
If you are not on LinkedIn or have done little with your profile, check the LinkedIn Learning Center to discover the basics to making it a proactive tool in your career, whether you are a jobseeker or currently employed.

 

 

 

 

 

 

 

 

 

 

 

Thursday, January 21, 2010

What Do Recruiters Say? Retool Your Job Search Strategy

“For every quality job you see listed, there are probably between 5-7 qualified applicants competing for it. You need to focus on being the top person for that job.” These words were spoken by a recruiter, who specializes in IT and finance jobs, at a Northern Virginia job search support group session last week.

He added: “One of the biggest mistakes people make is to rely on just one job strategy. You need multiple strategies. The Internet is an incredibly powerful tool, but only 25% of people get jobs through the Internet. So you need to use a balanced approach. Use the Internet as your after-hours strategy or while you are watching a football game. Don’t make it your only strategy.”

At another presentation last week, a Washington, DC-based recruiter said she wants to see one- or two-paragraph cover letters—nothing longer. She and other recruiters can’t afford the time to read more—and often don’t read cover letters at all, especially longer ones. But, if you want yours noticed and read, your cover letter should directly address the requirements of the job, which you can accomplish in 3-4 bullet points.

Resumes are paramount, she said, and they must have all the most important information on the first page, near the top. That’s a good reason, she added, to limit the amount of personal data you put at the top so it doesn’t take so long to get to what makes you different and valuable. Instead, skip your mailing address and include only one phone number and your email. Including your LinkedIn profile link is okay, if you have a well developed, complete profile. The recruiter also noted that your resume should not have blocks of prose to summarize each job—they will go unread—but rather concise bullet points of your major accomplishments and responsibilities. Wordiness won’t win you a job.

There are no universal answers or magic keys to unlock the way to getting hired, but recruiters like these have a better pulse than jobseekers on what goes on in the job market. They are often the gatekeepers between you and a hiring manager. Maybe it’s time to listen.

Tuesday, January 19, 2010

Finding the Right Job Fair for You

There are job fairs happening everywhere in the U.S., especially in urban areas, and some of them are very specialized. Some are entirely online. If you are thinking of attending a job fair, finding the right one for you will take some research. Here is a list to get you started, but also check your local newspaper for locally sponsored events.

Career Expo for People With Disabilities (http://www.eop.com/careerfair.html) is the website of an award winning recruitment magazine for people with disabilities.

ClearedJobs.net (http://www.clearedjobs.net/) offers the cleared professional opportunities to meet employers with cleared positions across the nation and overseas.

CorporateGray.com (http://www.corporate-gray.com/) lists military career fairs.

Careernet.4jobs.com (http://www.careernet.4jobs.com/) offers the State of Maryland’s offerings such as career fairs at the county level.

CareerFairs.com (http://careerfairs.com/) gives current listings of national career fairs and job listings.

CFG Career Fairs (http://cfg-inc.com/) offers career fairs for IT, MIS, Engineering, Sales, Management and Business Professionals.

IntelligenceCareers.com (http://intelligencecareers.com/) produces job expos calling for experienced individuals with security clearances.

Nonprofit Career Network (http://www.nonprofitcareer.com/) lists jobs and career fairs across the country.

TechExpoUSA.com (http://www.techexpousa.com/) produces job fairs and corporate open houses calling for experienced individuals with active security clearances. Check their website for Career Fairs in California, Colorado, and the East Coast in addition to the metro DC area.

TransitionCareers.com (http://www.transitioncareers.com/) is a relative new site focusing on the military, usually offering the career fairs on military installations but not always.

Women JobFairs (http://www.womenjobfairs.com/) is a site focused on job fairs for women to meet with registered employers in the public, private and nonprofit worlds.

And a few more:

American Job Fairs (http://www.jobexpo.com/)
Career Fairs & Job Fairs (http://jobsearch.about.com/od/jobfairs/Job_Fairs.htm)
DiversityJobFairs (http://www.diversityjobfairs.com/)
Hire Quest Job Fairs (http://hirequest.com)
International IT Career Events (http://www.it-careernet.com/)
Lucas Group Hiring Conferences (http://www.bradley-morris.com/)
National Job Fairs (http://www.nationaljobfairs.com/)
PSI Job Fairs (http://www.psijobfair.com/)

See the January 14 One Tomato at a Time posting for further information on job and career fairs.

Thursday, January 14, 2010

Are Career or Job Fairs Worth Your Time?

It depends.

Marketing guru and blogger, Seth Godin, earlier this week wrote, “Planning a career at a career fair is a little like looking for a soulmate at a singles' bar.” He thinks that employers are there to fill “average” jobs with “average” people, which he points out don’t really exist. I’m not average, are you?

A 2009 Northern Virginia job fair drew about 3,000 hopeful jobseekers, most of whom waited for hours in the rain to enter the building and talk with a handful of employers, mostly from the federal government. These agencies, it turns out, were looking to fill lower level jobs and sending people to the Web to apply. One attendee reported that the real value for her in this otherwise uncomfortable experience was the networking she did with the others standing in line.

Alison Doyle, who writes for About.com, likens career fairs to ‘“one stop shopping’ at the mall.” She concedes they “can be overwhelming with many people waiting to see the same employer, one-the-spot interviewing, noise and sometimes confusion.” But, she sees their value as providing a unique opportunity to meet one-to-one with representatives from several employers, which you can’t easily do any other way.

For a career or job fair to be a worthwhile experience, it takes advance research and preparation, a lot of energy (and willingness to stand in lines), and a winning attitude. It takes all that plus a little luck.

Checking out what employers will be there and what jobs are open ahead of time will tell you if a particular event holds some promise for you. You can’t do anything about the weather or how many other jobseekers show up. You can arrive early, though, to minimize your waiting time, and you can be prepared.
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This You Tube video by Patra Frame of Strategies for Human Resources offers helpful tips on making your job fair experience more successful.

Tuesday, January 12, 2010

Making 2010 All That 2009 Wasn’t for Jobseekers

As a jobseeker, this is a good time to take what you learned in 2009 and fine tune it to create a new future for yourself in 2010.

2009 was certainly a year of lessons. We learned not to take anything for granted, not our jobs, our assets or ourselves. We learned that we had to set new goals, meet new people, gain new skills, and find a new job or even a new career path. Many of us learned how to live on less and developed new survival skills we never knew we’d need.

If you were new to the job market or re-entering after a long time, you were introduced to networking, even speed networking, and you probably delivered your first “elevator speech.” Did you even have one before?

Social media—from FaceBook to LinkedIn, Plaxo, Bing, Twitter and blogs—more than likely took root in your career plan. These newer communication tools connected you with the wider professional arena in your field of expertise or interest.

2009 gave us new tools for taking 2010 by the horns, seizing the reigns of what we can control—ourselves. Now it’s time to use all that learning, improve upon it, and make 2010 all that 2009 wasn’t.

Thursday, January 7, 2010

Back in the Job Market After a Long Time?


If you were laid off from a job you’d had for many years, as many people have been, you probably had a rude awakening when you realized that job hunting had changed dramatically since your last foray into it. Here’s what you found:
  • Newspaper listings were nearly extinct.
  • Online listings were overwhelming.
  • Jobs were scarcer and more competitive than ever.
  • New security measures blocked the possibility of knocking on company doors.
  • Your old chronological resume was out of touch with today’s requirements.
  • Job fairs drew thousands of hopefuls who stood in lines for hours.
  • Networking had become the way to find jobs.
  • Online networking (LinkedIn, FaceBook, etc.) had become mainstream.
It probably seemed daunting. The question is what did you do about it?

Many people turn to helpful organizations such as 40Plus, a Washington D.C. support group for the older, experienced jobseeker. 40Plus provides free weekly speaker sessions on job hunting topics and a set of courses for those who pay, followed by ongoing peer support. Others turned to their alma maters or professional associations for advice. Career coaches, a fairly new cadre of professional advisors, offer one-to-one as well as group support. These are good places to start your reentry process.

With predictions of a better jobs outlook this year, being ready is paramount if you are going to be successful. Reaching out to learn how the new job market works lays the foundation for your new personal campaign.

Tuesday, January 5, 2010

Ageism in the Job Market—What You Can Do

We all know that despite their being illegal, hidden prejudices against older workers exist in the business world. However, there are measures you can take if you are 50 or older that can invalidate any internal company push to hire younger, less experienced employees.

I’m not talking here about altering your resume, dyeing your hair or having a facelift. Instead, I’m proposing four real actions you can take to stay vital and fully engaged in the work world.

Energy—Do you get enough sleep, eat a healthy diet and exercise regularly? Of course, we all want to look trim and beautiful, but staying in shape will energize you to thrive even through long days facing tough challenges on the job. Your energy level shows in your writing, on the phone and in person. Arriving at an interview full of energy and maintaining it throughout the meeting will demonstrate that, with you, age is not a valid factor in being able to keep up with younger workers.

Technology—You may not love all the technologies that have come to dominate the business world: cell phones; laptops; iPods; blogs; webinars; Blackberries; social media, and the list goes on. Even so, you need to embrace those that are now integral to your line of work, whatever that may be. If the employer is using them, you need to be already using them or ready to adopt them and learn quickly. Ask someone to show you the ropes, if needed. Keep up with what’s new in your field by reading, attending learning programs and practicing.

Flexibility—One worry among employers is that an older worker will be inflexible and potentially difficult in a team setting. Be sure to demonstrate in your cover letter and other communications with employers that you are open minded and able to shift gears when needed. Make your point by relating success stories that show you as an engaged team member who can move in new directions when needed.

Salary—What you earned in your last job may no longer be relevant. Times have changed. Budgets are tighter. Be prepared to take less now and work your way back up again as the economy improves. Make it clear to employers that salary is not everything to you and that you understand the challenges of today’s economic turmoil. Stress how important helping an employer accomplish its mission is to you—and be sure to know what the mission is. Matching your values with theirs will make you a more attractive candidate.